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Corporate Social Responsibility Assessment

MGMT 3020
Closed
University of Guelph
University of Guelph
Guelph, Ontario, Canada
Ruben Burga
Assistant Professor
(5)
6
Timeline
  • September 21, 2020
    Experience start
  • October 20, 2020
    CSR Policy Analysis
  • November 17, 2020
    Recommendation + Final Presentation
  • November 17, 2020
    CSR Recommendations and Final Presentation
  • November 23, 2020
    Experience end
Experience
14/15 project matches
Dates set by experience
Preferred companies
Anywhere
Startup, Small to medium enterprise
Any industries
Categories
Leadership Organizational structure Communications Market research
Skills
corporate social responsibility analysis environmental analysis social analysis marketing strategy market research
Learner goals and capabilities

Sustainability is increasingly becoming a strategic issue for businesses in all sectors. Corporate Social Responsibility (CSR), as a strategy and corporate policy, is needed more than ever for companies to thrive and maintain legitimacy and their ability to pursue the firms’ economic goals in the long term.

In this course, students put CSR into a strategic context by explaining resource, industry, and stakeholder perspectives. Integrating strategy and CSR, student are capable of assessing and providing strategic CSR recommendation for your company.

Learners
Undergraduate
Any level
400 learners
Project
40 hours per learner
Learners self-assign
Teams of 6
Expected outcomes and deliverables

Students' main goals are to explore possible innovation and reinvention of the organization, and/or opportunities to expand into new markets (including opportunities at the base of the pyramid) to create sustainable social, environmental and economic value.

Deliverables to your company are in two parts. Students will the following reports:

  1. An analysis of the state of your company's current CSR status
  2. Recommendations outlining CSR improvements your company can implement

Both deliverables will include a report for each section, as well as a final presentation of the recommendations.

Project timeline
  • September 21, 2020
    Experience start
  • October 20, 2020
    CSR Policy Analysis
  • November 17, 2020
    Recommendation + Final Presentation
  • November 17, 2020
    CSR Recommendations and Final Presentation
  • November 23, 2020
    Experience end
Project Examples

Students act as consultants hired by your company's management team to incorporate CSR and sustainability into your strategic plan. Depending on your company's CSR performance to date, projects will vary in depth of assessment and recommendations. Concretely, students are capable of the following skills:

  • Assess complex issues and judgments based on established principles and techniques within the strategic management field;
  • Analyze CSR in relation to innovation;
  • Analyze CSR in relation to Bottom of Pyramid (BOP) market development;
  • Analyze CSR in relation to performance management and governance;
  • Apply CSR knowledge in the critical analysis of your firm;
  • Analyze CSR in relation to strategy and implementation;
Companies must answer the following questions to submit a match request to this experience:

Must provide primary data in form of company interviews

Be available for a quick phone call with the instructor to initiate your relationship and confirm your scope is an appropriate fit for the course.

Provide a dedicated contact who is available to answer periodic emails or phone calls over the duration of the project to address students' questions.