Marketing Plan (Winter 2025)

MRKT621
Closed
University Canada West
Vancouver, British Columbia, Canada
Manish Bhatia
Educator
(2)
6
Timeline
  • January 17, 2025
    Experience start
  • March 21, 2025
    Experience end
Experience
1 projects wanted
Dates set by experience
Preferred companies
Canada
Any company type
Any industries

Experience scope

Categories
Advertising Customer segmentation Social media marketing Sales strategy Marketing strategy
Skills
strategic marketing marketing research marketing master of business administration (mba) research
Learner goals and capabilities

MBA students, working in small teams, are ready to apply their marketing expertise to real-world business scenarios. They are equipped to identify marketing opportunities, craft strategic marketing plans, and address current marketing challenges. By leveraging marketing research, strategy development, and digital promotional tools, these learners can provide actionable insights and solutions tailored to your organization's needs. This experience allows students to bridge the gap between academic knowledge and practical application, delivering value to your business while honing their professional skills.

Learners

Learners
Post-graduate
Beginner, Intermediate, Advanced levels
32 learners
Project
20 hours per learner
Learners self-assign
Teams of 5
Expected outcomes and deliverables

Students will submit a 10 page report including their research, analysis, insights, and recommendations. Students will also submit a pdf slide deck summarizing their key findings and recommendations to share with your employees.

Project timeline
  • January 17, 2025
    Experience start
  • March 21, 2025
    Experience end

Project Examples

Requirements

Marketing research, Sales & marketing, Business strategy

Additional company criteria

Companies must answer the following questions to submit a match request to this experience:

  • Q1 - Checkbox
  • Q2 - Checkbox
  • Q3 - Checkbox
  • Q4 - Checkbox
  • Q5 - Checkbox
  • Q6 - Checkbox