Number of positions available: 1 team of 6 persons

Our organization (Greenii Inc.) needs some digital content creation, social media, branding, and graphic design help! We are a social enterprise focusing on People, Planet, and profit. Our products are very unique and novel in North America, aiming to reduce the cutting of trees and reuse the papers effectively. We are looking for teams that can help amplify what makes us unique and create better messaging for our brand. This would include identifying areas of improvement and developing a plan for better promotion and brand awareness. This project may combine research, data analysis, SEO positioning, Digital content creation for sales, social media marketing, graphic design, prototyping, one-page creations, and more!

Branding

• Research to define our unique brand position and create consistent promotional messaging
• Assist with a social media video launch to promote our organization
• Evaluate recent successful user-generated campaigns, preferably in our sector
• Identify media outlets that are most beneficial to share our story

SEO Positioning / Social media marketing

Our team is looking for a social media marketing wizard who can help us drive more traffic and improve our SEO positioning. The primary project requirements include:

* Keyword analysis to determine relevant search terms to our organization

* A strategy document to outline:

• Search Engine Optimisation (SEO) requirements to ensure our organization appears on the first page of Google for relevant keywords
• Social media requirements to increase the number of followers/likes and share

· Content Calendar Execution: Timely deployment of all our social media content to drive maximum traffic to our site

· Creating engaging content for prominent media websites

· Working with tools and programs such as Google Analytics, Shopify, Mailchimp, Hootsuite, Metric analysis

Digital content creation/Social media content

· Write blog articles, email newsletters/sequences, and other content pieces on assigned topics

· Assist with a social media video launch to promote our organization

· Evaluate recent successful user-generated campaigns, preferably in our sector

· Identify media outlets that are most beneficial to share our story

Ultimately, you will be working on content creation for our organization, including video, social media, and other collateral that we can use as go-to marketing tools.

Ultimately, you will be working on content creation for our organization, including video, social media, and other collateral that we can use as go-to marketing tools. A student or team with excellent writing and video skills would be the ideal candidate for this project.

If you like the sound of our culture and are ready to tackle this challenge with us, then we'd love to hear from you.

A student or team with excellent writing and video skills would be the ideal candidate for this project.

This is a great project for students to prove their digital marketing expertise to future employers, as the impact of their work on this project can be easily measured and communicated.

Each student/teams will be guided on the tasks, provide ideas, suggestions, mentorship throughout the course. Review the results with the project scope. Students should share their progress, any issues, improvements etc. Supervision, mentorship will be given throughout the course.