The main goal of this project is to optimize Aview International's website for search engine optimization (SEO). This will involve researching and implementing strategies to improve the website's visibility in search engine results and increasing the amount of organic traffic to the website.

To achieve the project goal, learners will need to complete the following tasks:

- Analyze Aview International's current website and identify areas for improvement.

- Research and implement SEO best practices, such as keyword research, content optimization, link building, and more.

- Monitor and track SEO performance and make adjustments as needed.

- Create reports to track progress and share insights with the team.

Students will work closely next to the company's cofounder and mentors through the Creative Destruction Labs and Techstar network to achieve these goals. Additionally, students will have an opportunity to meet with engineers at Aview for weekly syncs.