Our company has developed a new service. We want to explore new ways of sharing our new service through social media.

We would like to collaborate with students to create an animated video that explains our service. This video will be displayed on our website and shared through various social media channels.

This will involve several different steps for the students, including:

• Familiarizing themselves with our company’s target market, brand guidelines, and products and services.
• Developing a storyboard and animating scenes for the video.
• Selecting suitable background music.
• Combining visual and auditory elements to create a finalized video.

Bonus steps in the process would also include:

• Recommending ideas for future marketing videos.

By the end of the project, students should demonstrate:

• Understanding of our company’s target market, and our new service
• Creation of a storyboard and animated scenes
• Selection of suitable background music
• Creating a finalized video

Bonus steps would include:

• Recommending ideas for future videos

Final deliverables should include

• Animated video demonstrating our newly developed service.

Students will connect directly with us for mentorship throughout the project. We will be able to provide answers to questions such as:

• Our target market, products and services
• Our current brand guidelines
• Input on choices, problems or anything else the students might encounter.