SEO and Social Media Strategy

Closed
Carnival Guide
Toronto, Ontario, Canada
Leron Baptiste
Process and Development
(7)
3
Project
Academic experience
80 hours per learner
Learner
Anywhere
Intermediate level

Project scope

Categories
Branding & style guides Digital marketing Search engine optimization Market expansion Social media marketing
Skills
digital marketing keyword research social media strategy social media content social media marketing search engine optimization
Details

Carnival Guide

Our team is looking for a social media marketing Students/Experts who can help us drive more traffic and improve our SEO positioning.

SEO Strategy & Recommendations - Develop and implement an SEO strategy; provide content suggestions and recommendations to increase search visibility; increase our inbound traffic and optimize the customer journey; increase inbound leads.

The primary project requirements include:

  1. Keyword analysis to determine relevant search terms to our organization
  2. A strategy document to outline:
  • Search Engine Optimization (SEO) requirements to ensure our organization appears on the first page of Google for relevant keywords
  • Social media requirements to increase the number of followers/likes and share
  1. Content Calendar Execution: Timely deployment of all our social media content to drive maximum traffic to our site
  2. Creating engaging content for prominent media websites
  3. Working with tools and programs that are key to our objectives.

We’re excited to work with students who can help us not only brainstorm, but also execute a strategy to achieve:

  • Being the top-ranked result for the relevant key words in our market space.

We believe that this is a great project for students to challenge their digital marketing expertise and see the impact of their work, as we grow our brand on the international market.

Resources:

Any existing materials we can provide to ensure a complete understanding and smooth collaboration.

Regards,

Team, Carnival Guide

Deliverables
No deliverables exist for this project.
Mentorship

Daily availability to discuss and answer any questions on an ongoing bases.

About the company

Company
Toronto, Ontario, Canada
2 - 10 employees
Entertainment, Travel & tourism, Events services, Media & production, Retail

Carnival Guide operates as the main hub for all Caribbean Carnival Committees that host carnivals around the world.

Carnival Guide brings you an all-inclusive approach to all your carnival experiences and needs... we keep you in the know. It’s your guide to all things Carnival. A one stop shop that includes Flights, Hotels, Costumes purchase, Car rentals, Events tickets, Artiste/Music, Picture/Media gallery, Tours and Adventures, restaurants and much more.

Carnival Guide provides an end to end solution, making it much easier to plan one carnival experience to the next.