SEO and Content Creation Strategy
Project scope
Categories
Communications Customer segmentation Digital marketing Search engine optimization Social media marketingSkills
search engine optimization content marketing canva (software) digital marketing keyword research marketing content creation social media content social mediaOur team is looking for a social media and content marketing wizard who can help us drive more traffic and (if possible) improve our SEO positioning. The primary project goals include:
1. Creating engaging content for prominent media websites
2. Keyword analysis to determine relevant search terms to our organization
3. A strategy document to outline:
- Search Engine Optimisation (SEO) requirements to ensure our organization appears on the first page of Google for relevant keywords
- Social media requirements to increase the number of followers/likes and share
4. Content Calendar Execution: Timely deployment of all our social media content to drive maximum traffic to our site
Working with tools and programs such as Canva and our platform Repurpost to schedule, create and distribute content.
We’re excited to work with students who can help us not only brainstorm, but also execute a strategy to achieve:
- Our objectives are to become references in the marketing industry
This is a great project for students to prove their digital marketing expertise to future employers, as the impact of their work on this project can be easily measured and communicated.
You will be collaborating with the team, working closely with the CEO, CXO and CPO as well as our advisors who are industry experts in the field of marketing. Both are serial authors and nominated amongst Forbes best marketers.
About the company
Repurpost is a Startup in the Martech sector. We provide companies with a SaaS platform where they can ideate, plan, organize, manage execute and deliver high-quality content and experiences that generate customer-centric engagement. Repurpost is organized into sections for the sake of simplicity, team collaboration, visibility and structure.