Digital Content Creation
Project scope
Categories
Videography Communications Digital marketing Creative writing Social media marketingSkills
content creation target market digital content newsletters private property marketing social media writingWe would like students to help us with creating content that is aligned with our vision, mission, and sector. We will ensure the student has a clear understanding of what these elements are for our organization.
Fyto Autonomous Firefighting is a California-based wildfire protection company. Our mission is to end the destruction of private property caused by wildfires with a specific focus on California and the neighboring states. Fyto is targeting homes in the WUI (Wildland Urban Interface) as a large swatch of these homes are unable to get adequate insurance. Our initial target market would be high value homes with a medium to high fire risk in the Southern California area.
To accomplish this, we expect the student(s) will:
- Write blog articles, email newsletters/sequences and other content pieces on assigned topics
- Assist with a social media video launch to promote our organization
- Evaluate recent successful user-generated campaigns, preferably in our sector
- Identify media outlets that are most beneficial to share our story
Ultimately, you will be working on content creation for our organization, including video, social media, and other collateral that we can use as go-to marketing tools.
If you like the sound of our culture, and are ready to tackle this challenge with us, then we'd love to hear from you.
A student or team with excellent writing and video skills would be the ideal candidate for this project.
I am available each day for office hours. I am also always reachable via email and messaging platforms such as Slack.
Before founding Fyto, I was the Director of Product at Quantgene, a biotech company in Los Angeles. I have also served as a professional advisor to the Project Management Institute since 2017.
About the company
Fyto Autonomous Firefighting is a California-based wildfire protection company. Our mission is to end the destruction of private property caused by climate disasters with a specific focus on wildfires.
Fyto has an exclusive license to use a patented sprinkler system in North America. This sprinkler system will douse the home and the area around the home (the fuels) in water and a microbial-based wetting agent.
In addition to this, Fyto is has developed Fyto Cloud, an artificial intelligence-based system to determine when to enable the sprinkler systems around your home. By using a network of sensors, Fyto Cloud can monitor the environment and selectively enable the sprinklers around the home to reduce the risk of fire ignition.
Fyto is targeting homes in the WUI (Wildland Urban Interface) as a large swatch of these homes are unable to get adequate insurance.
We call our wildfire defense product ‘FireFyto’. You can see more at www.homewildfireprotection.com