The main goal for this project is to create a comprehensive social media campaign strategy for Pan X Corp's Canadian Ginseng Nutraceutical company, DansFarmaroot. This will involve several different steps for the students, including:

- Researching the target market and competitors of DansFarmaroot.

- Developing a social media strategy that is tailored to the target market.

- Creating a content calendar for the social media campaign.

- Developing creative content for the social media campaign.

- Implementing the social media campaign and tracking its success.

By the end of the project, students should demonstrate:

- Understanding of the target market and competitors of DansFarmaroot.

- Development of a comprehensive social media strategy tailored to the target market.

- Creation of a content calendar for the social media campaign.

- Development of creative content for the social media campaign.

- Implementation of the social media campaign and tracking its success.

You will have direct access to the founder and CEO

My background is as follows: Daniel Kaye, Founder and CEO, with 30 years of leadership within a Fortune 500 enterprise's Canadian division. His diverse expertise encompasses finance, marketing, dealer development, and sales, underpinned by an MBA from the University of Western Ontario.

Mr. Kaye has cultivated a robust network in China and Hong Kong through 16 strategic business trips, establishing a solid presence in the bulk ginseng industry. His deep understanding of ginseng sales in China and Canada positions Canadian Ginseng for North American dominance and significant Chinese export potential.

I am looking for passionate, self driven motivative and creative individuals. Because I deal alot with the Asian community, those who can speak and write in Chinese would help, but not necessary..