AI-Driven Personalized Product Recommendations for E-Commerce

Closed
DansFarmaRoot
Toronto, Ontario, Canada
Owner
(68)
4
Project
Academic experience
120 hours per learner
Learner
Anywhere
Advanced level

Project scope

Categories
Data analysis Data modelling Machine learning Artificial intelligence
Skills
customer service customer data management recommender systems sales artificial intelligence
Details

DansFarmaRoot aims to enhance its customer shopping experience and drive sales by integrating an AI recommendation engine into its e-commerce platform. The goal is to provide personalized product suggestions based on individual customer preferences, browsing history, and purchase behavior. This project will involve analyzing customer data to identify patterns and preferences, developing an AI model to generate recommendations, and integrating this model into the existing e-commerce system. The expected outcome is an increase in conversion rates and customer satisfaction, as customers will receive more relevant product suggestions tailored to their unique tastes and needs.

Deliverables

- A detailed report on customer data analysis, highlighting key patterns and preferences.


- A functional AI recommendation engine capable of generating personalized product suggestions.


- Integration of the AI recommendation engine into the existing e-commerce platform.


- A final presentation demonstrating the AI model's effectiveness in enhancing customer experience and driving sales.

Mentorship

At DansFarmaRoot, we are committed to providing comprehensive support and mentorship to our co-op students. Our team will allocate dedicated staff time to guide and mentor students, ensuring they receive personalized assistance throughout their projects. Students will have access to advanced tools and technology, including our AI-driven infrastructure, to enhance their learning experience. Additionally, they will have access to real-time data and analytics, enabling them to make data-driven decisions and gain practical insights. Regular feedback sessions, workshops, and training programs will further support their development, ensuring they successfully complete their projects and gain valuable industry experience.

Supported causes
Good health and well-being

About the company

Company
Toronto, Ontario, Canada
2 - 10 employees
Consumer goods & services, Food & beverage, Marketing & advertising, Sales, Trade & international business

DansFarmaRoot is an innovative Canadian Ginseng farm-to-table nutraceutical company committed to enhancing daily performance and well-being through natural, effective, and scientifically supported supplements.

Our dedication to quality starts at the source with Canadian-grown ginseng, ensuring the highest potency and purity in every product. Leveraging cutting-edge AI technology, our flagship, award-winning product, DFENERGY, sets a new benchmark in the health and wellness industry.

Our commitment to innovation is exemplified by our record-setting onboarding of University co-op students, who infuse our team with fresh ideas and cutting-edge strategies.

At DansFarmaRoot, we are not just revolutionizing the health and wellness industry; we are setting a new standard for how small businesses integrate AI into their ecosystems.