Trillagy is preparing to launch a new product and aims to enhance its online presence through engaging content on LinkedIn, Facebook, and Instagram. The project involves creating a series of video, image, and graphic content tailored to each platform's audience. Learners will apply their understanding of AI and SEO to optimize content visibility and engagement. The project will require analyzing current social media algorithms to determine what types of content perform best. The goal is to create a cohesive and compelling social media campaign that effectively communicates the product's value and generates interest among potential customers. This project provides an opportunity for learners to apply classroom knowledge in digital marketing and content creation in a real-world setting.

The deliverables for this project include a comprehensive social media content plan and a set of at least 10 pieces of content (videos, images, graphics) ready for posting. Each piece of content should be optimized for SEO and tailored to the specific platform. Additionally, a report analyzing the effectiveness of different content types and strategies based on current social media algorithms should be provided. This will ensure that Trillagy's product launch is supported by a well-researched and strategically crafted online presence.