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Recent projects
Recycling Scanner System Development
The main goal for the project is to develop a comprehensive recycling scanner system powered by machine learning that accurately identifies and categorizes various types of plastics, including Multi-Layer Plastics (MLP) and other recyclable materials. The project aims to simplify and enhance recycling processes by providing instant, accurate recycling codes for different commercial products through image recognition, facilitating better sorting, recycling, and management of plastic waste, contributing to environmental sustainability efforts.
Recycling Education Initiative
The main goal for the project is to create educational content that will encourage individuals to actively participate in recycling and become "decomposers" of recyclable products. The content should emphasize that recycling is not solely the responsibility of governments and institutions but should also involve consumers. The project should also aim to highlight the inefficiencies in the current recycling system and research innovative methods to improve the sorting and collection of recyclables for higher purity and lower contamination at lower costs. This will involve several different steps for the learners, including: - Developing educational materials such as videos, infographics, and written content to promote recycling initiatives and the role of consumers. - Collaborating with experts in recycling and sustainability to gather insights and innovative methods for improving recycling processes. - Creating a plan for distributing the educational content to reach a wide audience and maximize impact.
Digital Marketing and Website Update for Innovate Landfill Solution Canada
The main goal for the project is to improve the digital marketing strategy and update the company's Facebook and website to better engage with consumers and promote the message of active recycling participation. Additionally, the project aims to create survey templates to gather feedback from consumers about their recycling habits and preferences. This will involve several different steps for the students, including: - Researching the current digital marketing strategy and identifying areas for improvement. - Creating and implementing a new digital marketing plan that emphasizes consumer engagement and education about recycling. - Updating the company's Facebook page with engaging and informative content. - Updating the company's website to make it more user-friendly and informative about recycling initiatives. - Developing survey templates to gather feedback from consumers about their recycling habits and preferences.
EcoPrize: Amplifying Recycling Through Digital Engagement
The primary objective of this project is to devise innovative strategies that significantly boost public participation in recycling initiatives, particularly focusing on soft plastics and other recyclables. Students will explore and analyze the current market trends in recycling, identify the challenges and gaps in existing practices, and propose effective social media campaigns aimed at educating, engaging, and motivating the community to participate more actively in recycling efforts. By the end of the project, students are expected to deliver a comprehensive market analysis report that outlines potential opportunities for increasing recycling rates through targeted social media campaigns. Additionally, they should present actionable and creative SNS campaign proposals that not only raise awareness about the importance of recycling but also leverage gamification, incentives, and community engagement to drive tangible increases in recycling participation. The ultimate goal is to create a positive environmental impact by making recycling more accessible, engaging, and rewarding for the wider community, aligning with the overarching mission of promoting sustainability and environmental stewardship.