Ptarium Lovemark Branding Business Strategy

Open
Ptarium
Kanye, Southern District, Botswana
Bakang Tau He / Him
Founder
(1)
4
Project
Academic experience
60 hours per learner
Learner
Anywhere
Intermediate level

Project scope

Categories
Product management Communications Operations Digital marketing Product or service launch
Skills
brand strategy strategic thinking creativity market research branding
Details

Ptarium is searching for innovative business students to develop a concept for an engaging Lovemark brand strategy. The purpose is to establish a business strategy that will be utilized to generate a plan that will inspire loyalty and emotionally engage customers with the firm. This project will ask students to apply what they've learned in class on corporate strategy to real-world settings. 

Deliverables

Students will submit extensive deliverables demonstrating their mastery of Lovemark branding concepts and their application to Ptarium. These include a business strategy, pitch deck, and business case.

Mentorship
Domain expertise and knowledge

Providing specialized, in-depth knowledge and general industry insights for a comprehensive understanding.

Skills, knowledge and expertise

Sharing knowledge in specific technical skills, techniques, methodologies required for the project.

Hands-on support

Direct involvement in project tasks, offering guidance, and demonstrating techniques.

Tools and/or resources

Providing access to necessary tools, software, and resources required for project completion.

Regular meetings

Scheduled check-ins to discuss progress, address challenges, and provide feedback.

Supported causes
Partnerships for the goals

About the company

Company
Kanye, Southern District, Botswana
2 - 10 employees
Advanced manufacturing, Business services, Consumer goods & services, Clean technology
Representation
Sustainable/green

Ptarium leverages new solutions by providing cutting-edge on-demand solutions that help organizations and individuals develop and thrive in an ever-changing environment. Our cutting-edge technologies enable us to transform thoughts into tangible commodities with remarkable accuracy and efficiency.