Marketing Funnels Re-Platform and Content Revamp

The goal of this project is to recreate marketing funnels from one platform to another while updating and revising existing content for flow, user experience and conversion. This will require technical experience or interest/ability with an eye for design. Students will be using a drag and drop no code software platform to move from New Zenler to a new platform (either Modern or Wordpress). This will allow us to better serve our customers with a more cohesive user experience, better deliverability of programs and communication delivery that is more robust.

Digital Content Creation/ Repurposing for YouTube Channel

We would like students to help us with repurposing content for our YouTube channel. Ultimately, you will be working on content creation for the channel, including research, video creation & editing, social media, and other collateral that we can use as go-to marketing tools. If you'd like to explore video content creation, and are ready to tackle this challenge with us, then we'd love to hear from you.

Create Health, Wellness and Beauty Product Reviews for Specialized Website

The main goal of this project is to create health, wellness and beauty product reviews for a blog site in order to gain traffic and generate clicks to affiliate products. This will involve several different steps for the students, including: - Researching and reviewing health, wellness and beauty products. - Researching and creating account profiles with affiliate product websites - Writing blog posts about the products. - Creating a content marketing plan with researched products/ topics. - Creating content that is in line with the company's mission and values. - Optimizing blog posts for SEO. - Promoting blog posts on social media.

Launch a Podcast Show for Susan McVea Consulting Inc.

The main goal for this project is to launch a brand new podcast show that generates leads and sales using content created by me. This includes editing shows and creating podcast show notes, researching content topics, and identifying guests for interviews. PROJECT DELIVERABLES By the end of the project, students should demonstrate: - content strategy for the podcast. - Ability to create a podcast format and structure. - Ability to create a podcast logo and artwork. - Ability to record and edit podcast episodes. - Ability to upload and publish podcast episodes. - Ability to promote the podcast on social media and other platforms. - Ability to analyze the performance of the podcast and make adjustments as needed. Final deliverables should include: - All final edited audio files. - All artwork and logos. - A written report explaining the design process and outcomes. -Updates to the existing standard operating procedure (as needed).