As a Marketing Intern with the Canadian Marketing League, I secured this opportunity by representing the Schulich School of Business in a national marketing case competition, where I advanced to the semi-finals. In this role, I managed national marketing campaigns, ensuring effective promotion and brand visibility across Canada. I built and nurtured relationships with professors, students, and fellow interns, fostering collaboration and driving engagement with the league’s initiatives. Additionally, I attended workshops and meetings to enhance my teamwork and strategic skills, contributing to the successful execution of marketing strategies and strengthening the league’s national presence.

As a Marketing and Research Intern through Riipen, I specialized in conducting market research to optimize LinkedIn platform strategies, focusing on data-driven insights to enhance engagement and performance. I developed and shared LinkedIn research posts, analyzing trends and user behaviour to provide actionable recommendations for growth. Additionally, I performed statistical data analysis and produced detailed progress reports, ensuring measurable results and informed decision-making. My role centered on leveraging data to refine LinkedIn strategies and deliver impactful outcomes.

As a Marketing Strategist, I leveraged data-driven insights to support strategic initiatives and optimize campaign effectiveness. I spearheaded the TikTok strategy at Novaly Studios, growing the @novalyrblx account by 17,000 followers through targeted content creation, audience engagement, and trend analysis. By analyzing user behaviour and trends, I contributed to enhancing player engagement and informing marketing decisions, ensuring alignment with broader business goals. My role bridged data analysis and creative marketing, driving measurable growth and impactful results.

I organized five major athletic competitions, including the 2018 Ontario Gymnastics Championship, while managing social media and email campaigns to engage the community. As a licensed Gym Mental Health Performance Coach and certified Level 1 Gymnastics & Rhythmic Gymnastics Coach since 2020, I provided mentorship and customer support, focusing on holistic athlete development. I represented Team Canada (2017–2022), was longlisted for the Tokyo 2020 Olympics, and placed 12th at the 2019 Junior World Championships. Additionally, this enhanced my leadership and organizational skills.