Virtual Internship: Social Media Marketing and Content Creation

Our company is able to offer an un-paid virtual Internship opportunity to multiple students studying marketing, advertisement, or management with graphic design skills. The primary focus for the student will be: Market Research - Investigate our competitive landscape; perform market segmentation to identify opportunities for growth and awareness. Identify expansion opportunities and new ideas to pursue. We will be researching all our social media platforms and finding the best ways to gain awareness while converting followers into website users. Strategic Social Media Marketing - Develop and implement strategies for improving our online presence and increasing engagement; create a content calendar; creating useable social media and blog posts. Work together with the current marketing team to identify potential growth opportunities using different social media platforms and create content that aligns with our mission and service. Our goal at the end of this experience is: Branding and Marketing Communications - For the students to help us improve our brand's presence and capture greater market share. For the students to help us effectively communicate our brand's story and mission to a broad audience. Market Research - For us and the student to gain a better understanding of social media marketing and ensure we are optimally positioning our service with our target sector/customer. Strategic Social Media Marketing - For the students to help us improve our online presence, reach more customers, and effectively promote our brand through compelling content. Other duties the student may complete could include : Measure and report on the performance of our social media campaigns using tools provided by our company. Content development, including social posts, blog posts, LinkedIn articles, and website copy. Primary contact : (Andy Cramer, CEO) Secondary contact: (Al Farmer, CTO)