Digital Marketing Project
MARK 488
Students are poised to succeed in the integrated work areas of: social media marketing, mobile marketing, search engine optimization, content marketing, owned media marketing, paid media marketing along with marketing analytics. Students are ready to contribute to (as individuals or in a team): marketing communication, client service, marketing communication planning or media planning and buying, across different industry sectors. Potential positions may include: • Digital Marketing Assistant/Manager • Social Media Coordinator/Manager • Digital Content Manager • Media Planner • Digital Analyst • Community Manager • SEM Specialist • SEO Analyst • Account Coordinator/Manager
Digital Marketing Project (U of A)
MARK 488
Students are poised to succeed in the integrated work areas of: social media marketing, mobile marketing, search engine optimization, content marketing, owned media marketing, paid media marketing along with marketing analytics. Students are ready to contribute to (as individuals or in a team): marketing communication, client service, marketing communication planning or media planning and buying, across different industry sectors. Potential positions may include: • Digital Marketing Assistant/Manager • Social Media Coordinator/Manager • Digital Content Manager • Media Planner • Digital Analyst • Community Manager • SEM Specialist • SEO Analyst • Account Coordinator/Manager