Pinterest Strategist Needed
Number of individual students required: 1 student who can start in June 2021. Do you care about finding fulfillment in life? Do you care about helping others? Do you feel like this life is too short to not do what you're passionate about? If so, I'd love to have you help me develop pins and a Pinterest strategy for Parasol Coaching! I'm looking for someone to help me build Parasol's presence in Pinterest. Tasks involve: Creating graphics in Canva for Pinterest Create organic pins from Parasol's existing content Determine how to get the most click on Pins If you are ready to tackle this challenge then I'd love to hear from you! I'd also invite you to check out my Instagram page (@ParasolCoaching) to see if the content I'm already creating resonates with you :) Students with existing Pinterest skills would be the ideal candidates for this project. I can't wait to work with you!
Candid Storytellers Wanted!
Number of individual students required: 1 team of 5 students Don't have a team? Check out the Level UP LinkedIn group or apply as an individual and I can build the team. Do you care about finding fulfillment in life? Do you care about helping others? Do you feel like this life is too short to not do what you're passionate about? If so, I'd love to have you write for Parasol Coaching! I'm looking for a team of students put together content. I want : Blog articles Newsletters and email sequences Lead magnets Identifying media outlets that are most beneficial to submit articles to Other content pieces on assigned topics From there, content would be uploaded to the Parasol Coaching website and/or to MailerLite (email marketing tool). If you are ready to tackle this challenge then I'd love to hear from you! I'd also invite you to check out my Instagram page (@ParasolCoaching) to see if the content I'm already creating resonates with you because that's what I'll be looking for from writers :) Students with excellent, creative, candid writing skills would be the ideal candidates for this project. I can't wait to work with you!
Market Research and Lead Generation
Number of individual students required: 1 Parasol Coaching is looking for clients. You will research the best places online to find clients that align with Parasol's target audience. From there, you will identify potential coaching clients and and reach out with compelling messages to book 1-on-1 screening calls with the Founder & CEO, Rachel. The project may include, but is not limited to: Identifying new potential clients that align with our business; Compiling relevant market information; Creating a simple tracking framework, including metrics, for measuring outreach success. The final project deliverable is a report including research, analysis, and recommendations. It should assist in successfully prospecting within Parasol's target market with actionable recommendations that will increase sales conversions.
Social Media Strategy and Development
Number of individual students required: 1 Parasol Coaching is looking for a social media marketing wizard who can create engaging social media content in order to increase the number of right followers/likes and share. The primary project requirements include: Create and schedule a year's worth of social media content for Instagram and Facebook to drive maximum traffic to our site. Conduct hashtag research and make recommendations on which ones to use. Come up with a strategy and create pins to post on Pinterest channel (Canva access available). Determine where Parasol Coaching should be "showing up" on social media and engage with similar accounts and potential clients. This is a great project for students to prove their digital marketing expertise to future employers, as the impact of their work on this project can be easily measured and communicated.
Website ReDesign
Number of individual positions available: 1 Parasol Coaching is looking for a student to transition its website from Wix to SquareSpace. A SquareSpace template has already been purchased however, this student would need to add additional pages, migrate content, ensure the website it on brand, make pages search engine optimization (SEO) friendly and AODA compliant. Additionally, the website will need to link to plug-ins such as Stripe and MailerLite. The student will be provided with access to a Canva Premium account as well as a stock image library. Student should be: Familiar with SquareSpace (and Wix is an asset); Understand how to build pages for SEO and AODA compliance; Know how to connect SquareSpace to MailerLite for easy integration; Be prepared to provide a small "how-to" document and training to Parasol Coaching. Preference will be given to students who can complete this 80-hour project over a two week period.